Trendspotter

Honesty and the online review

Honesty and the online review

A negative customer review can have a massive impact. Are companies stacking the deck?

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Bin Laden’s death and the birth of a quote

After Bin Laden’s death, one quote was repeated across the Internet. But who gets the credit?

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The word’s the thing: Shakespearean trends

In all of his work, Shakespeare uses 17,677 unique words. Did he invent them?

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OED: Making sense of our nonsense

The Oxford English Dictionary (OED), that venerable keeper of the language, recently released its latest quarterly update.

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Does teen slang improve marketing?

With all the buzz about ‘teenglish’, you might get the impression that it’s a new phenomenon. Well, it’s not.

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That word is so last year

In its annual international survey of the English language, The Global Language Monitor tracks the most popular words and phrases from 2010

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That’s so 2000: words from the last decade

So the decade-with-no-name has ended, and just like any other year, a host of new words and phrases were coined.

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Marketing in a challenging economy

Recession. Stagnation. Economic slowdown. Here are some tips on marketing in the current financial climate.

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Overdosing on corporate speak?

Text-speak is not the only phenomenon that has us wondering what’s happened to ordinary English.

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Does nothing matter in Danish?

Around the world, “ø” means nothing.  In Denmark, it’s the 28th letter of the alphabet.